Amazon.in · Last verified Aug 2026
// price_history
Daily · Amazon.uk// is_this_a_good_buy
Data-derived · Not sponsored✓ Pros
- Labdoor certified — label claims independently verified
- Vegetarian friendly
- High protein concentration — 77.4% by weight
- 98% cheaper than category average
✗ Cons
No notable disadvantages from data.
// similar_alternatives
Whey Blend · UK · ranked by £/g| Product | £/g Protein | Protein % | |
|---|---|---|---|
|
Optimum Nutrition
Optimum Nutrition Gold Standard 100% Whey Protein Powder This
|
£0.06 | 77.4% | |
|
Bulk
Bulk Pure Whey Protein Powder
|
£0.04
-33% vs this |
76.7% | Details → |
|
Optimum Nutrition Same tier
Optimum Nutrition Gold Standard 100% Whey Protein Powder Same flavour
|
£0.05
-17% vs this |
75% | Details → |
|
Myprotein
Myprotein Impact Whey Protein Powder
|
£0.05
-17% vs this |
73.3% | Details → |
// nutrition_facts
Per 31g servingNutrition Information
Calorie Breakdown
696g total protein in pack
// value_analysis
£/g protein · Whey BlendPrice/g Protein — Category Position
// product_highlights
From manufacturer · 5 points-
24 g High-Quality Whey Protein per Scoop – 100% of the protein from whey for a fast-absorbing, complete protein source that supports muscle maintenance and growth.
-
5.5 g Naturally-Occurring BCAAs + 11g of naturally occurring EAAs – Delivers essential amino acids including leucine, isoleucine, and valine to support post-workout muscle recovery, muscle strength and muscle building when taken over time with regular resistance training.
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Low Sugar, Low Carb, Low Fat — Ideal for Lean Muscle or Cutting Phases – With just ~1 g sugar, ~3 g carbs per serving, and whey protein isolate as the primary ingredient with further carbs and fat “isolated” out. It’s a high quality choice for athletes focused on lean muscle, weight management, or body-composition goals.
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Instantized & Easy-Mix Formula (Great Mixability) – Designed to dissolve smoothly in water, milk, or smoothies with a spoon, shaker, or blender — perfect for fast post-workout shakes or convenient protein boosts.
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Trusted Brand, Tested Quality & Versatile Use – For 35 years, athletes have trusted Optimum Nutrition to fuel their training. Gold Standard Whey is the trusted choice for gym-goers, athletes, and everyday fitness enthusiasts worldwide — use post-workout or as a protein supplement anytime.
// product_details
| Brand | Optimum Nutrition |
| Net Weight | 899g |
| Servings | 29 per container |
| Serving Size | 31g |
| Category | Whey Blend |
| Protein / 100g | 77.4g |
| Vegetarian | ✓ Yes |
| Vegan | No |
| Country | UK |
// faq
It is vegetarian but not vegan.
Each 31g serving delivers 24.0g of protein — a 77.4% protein concentration by weight. The 899g pack contains 29 servings and 696g total protein.
At £44 for 899g (696g total protein), the cost is £0.06 per gram of protein — 98% below the Whey Blend category average. See full category ranking →
Sugar data not yet available for this product.