AS-IT-IS Nutrition ATOM Beginners Whey Protein 1kg | Accelerates Muscle-building | Increases Body Strength (1 kg, French Vanilla)

French Vanilla ✓ Veg AS-IT-IS Nutrition ATOM Beginners Whey Protein 1kg 1kg

Amazon.in · Last verified Jun 2026

Whey Concentrate
AS-IT-IS Nutrition ATOM Beginners Whey Protein 1kg
15.0g Protein • 1kg • French Vanilla • 27 Servings
#147 of 146 in Whey Concentrate
✓ Veg Gluten Free French Vanilla
₹1,296 ₹1,860 30% off

1kg · 27 servings of 37g

This product
₹3.20/g
vs
Category avg
₹3.48/g
↓ 8% CHEAPER than category average
Protein / serving
15.0g
Moderate
Price / g protein
₹3.20
8% below avg
Sugar / serving

// is_this_a_good_buy

Data-derived · Not sponsored

✓ Pros

  • Vegetarian friendly
  • Gluten free
  • 8% cheaper than category average

✗ Cons

  • No third-party lab certification (Labdoor / Trustified)

// similar_alternatives

Whey Concentrate · IN · ranked by ₹/g
Product ₹/g Protein Protein %
Asitis Nutrition
AS-IT-IS Nutrition ATOM Beginners Whey Protein 1kg This
₹3.20 40.5%
NAKPRO
NAKPRO NUTRITION Impact Whey Protein Isolate & Concentrate
₹1.99
-38% vs this
53.3% Details →
Yogabar
Yogabar ProClean Whey Protein Concentrate 1kg
₹2.51
-22% vs this
77.1% Details →
NATURALTEIN Same tier
NATURALTEIN The Good Protein – 1 kg (Vanilla Caramel) Same flavour
₹2.83
-12% vs this
66.7% Details →
Asitis Nutrition Same tier
AS-IT-IS ATOM PWR Whey Protein with Enzymes, 24g Protein, 11g EAA, Lean Muscle Gains & Rapid Recovery, Easy Digest, 1Kg (Pack Of 2) Double Rich Chocolate
₹2.64
-18% vs this
Details →

See all 146 Whey Concentrate products ranked by value

// nutrition_facts

Per 37g serving

Nutrition Information

Serving: 37g  ·  27 per container
Protein15.0g

Calorie Breakdown

0
kcal / serving

405g total protein in pack
Protein15.0g · 0%

// value_analysis

₹/g protein · Whey Concentrate

Price/g Protein — Category Position

Competitive
₹3.20
₹2.00₹5.00
₹3.20
This product
₹3.48
Category avg
8% below avg
vs avg

See all Whey Concentrate products ranked by value

// product_highlights

From manufacturer · 3 points
  • OPTIMIZES RESPONSE TO TRAINING

    Gains in muscle mass require regular training over an extended period of time. Whey supports and accelerates muscle recovery which is a key to improving athletic performance. Consuming Whey in and around endurance training upregulates gene expression of protein necessary for improving bioenergetics pathways.

  • ATTENUATES MUSCLE PROTEIN BREAKDOWN

    Skeletal muscle responses to exercise and protein supplementation differ between trained and untrained individuals. Effective adaptation to training for beginners occurs with proper intake of fuel to rehydrate, replenish and repair muscle tissue. Coingestion of carbs and Whey Protein has been shown by studies to enhance cellular hydration, glycogen resynthesis, and favour positive protein balance compared to taking Whey Protein alone.

  • HELPS MAINTAIN MUSCLES

    For individuals experiencing difficulties consuming sufficient protein regularly, Whey supplementation may be a beneficial option. It has a amino acid profile that helps promote sustained increase in skeletal muscle protein synthesis. The essential amino acids in Whey help decrease muscle damage, may reduce the length of DOMS and muscle fatigue

// product_details

BrandAsitis Nutrition
Net Weight1kg
Servings27 per container
Serving Size37g
CategoryWhey Concentrate
Protein / 100g40.5g
Vegetarian✓ Yes
VeganNo
CountryIN

// faq

Is AS-IT-IS Nutrition ATOM Beginners Whey Protein 1kg vegan?

It is vegetarian but not vegan.

How much protein per serving?

Each 37g serving delivers 15.0g of protein — a 40.5% protein concentration by weight. The 1kg pack contains 27 servings and 405g total protein.

What is the cost per gram of protein?

At ₹1,296 for 1kg (405g total protein), the cost is ₹3.20 per gram of protein — 8% below the Whey Concentrate category average. See full category ranking →

Does it contain any sugar?

Sugar data not yet available for this product.